Artificial Intelligence (AI) has become a marketing buzzword over the last few years. But what can AI actually do for your content marketing program? How can your teams leverage AI to create better-performing content and drive engagement? Tune into our webinar where NewsCred’s VP of Integrated Marketing, Liam Moroney, and MarketMuse’s Co-Founder & Chief Product Officer, Jeff Coyle, will discuss how to operationalize an integrated, data-driven approach to ideation, auditing, gap analysis, and content planning.
Watch now to learn:
- The importance of building AI and SEO optimization tools into content marketing workflows
- How to build a repeatable, integrated framework for data-infused content planning and audits
- How AI can improve marketing performance across 8 steps of content planning