#ThinkContent Summit 2017 Videos

Watch Now: #ThinkContent Summit 2017 Videos

More than two dozen marketing leaders from the world's best brands took the stage at #ThinkContent 2017. Watch videos of full presentations from National Geographic, Spotfy, adidas, United, and more.

Video by NewsCredMay 13, 2017

13 videos / 5 hours and 30 minutes

The New Media Landscape: Group Nine Media

Ben Lerer, CEO, Group Nine Media; Managing Partner, Lerer Hippeau Ventures

Interviewer: Shafqat Islam, Co-founder and CEO, NewsCred


Risk-taking and Boundary Breaking

Margaret Magnarelli, Managing Editor, Content and Senior Director, Marketing, Monster

Howard Pyle, SVP Customer Experience and Design, MetLife

Marcel Santelli, Global Head of Publishing, HPE

Moderator: Lucia Moses, Co-executive Editor, Digiday


The Newest Content Marketers: United

Dana Reinglass,Chief Storyteller and Managing Director, Digital Engagement, United

Interviewer: Robin Kamen, VP of Content Marketing Advisory Services, NewsCred


The Future of Content Marketing: NewsCred

Shafqat Islam, Co-founder and CEO, NewsCred


The Art of Data: Spotify

Seth Farbman, Chief Marketing Officer, Spotify

Interviewer: Matt Garrahan, Global Media Editor, The Financial Times


Short Stories: The Science of Storytelling

Short Story 1: Merck

Hans Riis, Content Strategist, Merck

Martin Kovach, Content Strategist, Merck


Short Story 2: BNY Mellon

Aniko Delaney,Global Head of Corporate Marketing, BNY Mellon


Short Story 3: Aktana

Clay Hausmann, CMO, Aktana


Short Story 4: Optum + Bloomberg

Benjamin Meents, Vice President, Corporate Marketing and Brand, Optum

Teddy Lynn, Global Chief Creative Officer, Bloomberg MediaShort


Story 5: The Infatuation

Andrew Steinthal, Co-founder and CRO, The Infatuation

Chris Stang, Co-founder and CEO, The Infatuation


Storytelling for Social

Javier Boix, Senior Director, Storylab, AbbVie

Eric Edge, Head of Marketing Communications and Industry Relations, Pinterest

Elizabeth Miersch, Executive Managing Director, Furthermore, Equinox

Cynthia Stark, Vice President, Global Digital, Brand and Marketing, SunLife

Moderator: Lindsay Nelson,Chief Marketing Officer, VoxMedia 


Creating Content for Community and Culture

Frank Thomas, Director, Content Strategy and Content Marketing, adidas


The Marketing Revolution

Jill Cress, Chief Marketing Officer, National Geographic


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