[WATCH NOW] ThinkContent London 2017 Videos + Presentations
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Industry Leaders

[WATCH NOW] ThinkContent London 2017 Videos + Presentations

At ThinkContent London 2017, our speakers – from top brands including Cisco, HP, Sage, and Guinness World Records – shared hard-won wisdom and countless valuable, tactical tips that we can all use to improve our programs. Watch full-length videos of the sessions and view the presentation decks here.

Video by NewsCredNovember 28, 2017

9 videos / 4 hours

Record-Breaking Content: How Guinness World Records Adapted Its Publishing Model for a Content- and Digital-first World

Samantha Fay, SVP Global Brand Strategy, Guinness World Records

Leading a Digital Transformation with Content: How to Create a Successful Content Strategy that Aligns to Business Objectives and Delivers ROI

Neil Morgan, EVP Digital Marketing, Sage

The Science of Content Marketing: How to Create Predictable Revenue in the Performance Era

Shafqat Islam, CEO, NewsCred

The Marketing Transformation: How Companies Are Prioritizing Customer Advocacy by Leveraging the Power of Content Marketing

Emma Roffey, Marketing Director EMEAR, Cisco

The Evolution of an Imperfect Content Program: How to Adjust Your Content Strategy and Measurement Approach to Survive the Next Quarter

George Webster, EMEA Content Marketing Lead, HP

Client Stories: Demonstrating the Impact Content Marketing Can Have on Your Business’ Growth and Success

Neil Barlow, Enterprise B2B Sales Director, NewsCred 

Amplifying Content: Tactical Best Practices to Skyrocket Your Content Program Results

Steve Rayson, Co-Owner, BuzzSumo

From Conception to Performance: 10 Actionable Ways to Gain the Most Value from Your Content

Jack Dyson, ‎Global Head of Content Strategy, SAP Hybris

Michael Mischker, Global Vice President Digital Marketing, SAP Hybris

The Right Content, the Right Place, the Right Time: How Monster Evolved and Digitized Content to Grow with Its Consumer

Andrew Warner, Chief Marketing Officer, Monster; Moderator: Jeremy King, CEO, Festival of Media and M&M Global

NewsCred

NewsCred is on a mission to make marketing better for everyone. As the world's leading content marketing software, NewsCred provides the world’s most ambitious brands with the best solutions in content creation, marketing management, cross-channel publishing, and measurement. See more articles by NewsCred