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Industry Leaders Why WPP’s Revenue Slump Signifies the Death of Traditional Advertising

by Shafqat Islam

Audience Snapchat, Instagram Lure Teens Away From Facebook at Increasing Rate

Inspiration AI Applications That Are Changing the Face of Content Marketing

by Anastasia Dyakovskaya

Inspiration Why Marketers Are Betting on Bots

Strategy 8 Tips for Using SEO to Improve Content Marketing

Audience 11 Ways to Get More from Your User Data

by The Next Web

Audience How Snapchat’s Big Changes Impact Advertisers and Publishers

Measurement The Ultimate Guide to Content Marketing ROI

Strategy Relevance Has a Deadline: How to be Ready for Real-time Marketing

Strategy The Ultimate Guide to Designing Your Marketing Tech Stack

Industry Leaders How Financial Services Firms get Creative with Content

Industry Leaders What Marketers can Learn from Netflix’s Content Strategy

by Dayna Sargen

Social Media ROI Personalization Twitter Millennials  Content Marketing Strategy Content Creation SEO