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The New York Times’ “The Truth Is Hard” Campaign: Getting to the Story

About 18 months ago, Meredith Kopit Levien and her team at The New York Times made a bold decision. “We needed to start thinking about The New York Times as a consumer brand, and take its power as a brand much more seriously,” she says. As chief revenue officer, Kopit Levien understood that for The […]

Ad Age | May 26, 2017

Watch Now: #ThinkContent Summit 2017 Videos

NewsCred | May 13, 2017

SlideShares: #ThinkContent 2017

NewsCred | May 11, 2017

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