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Strategy The Integrated Marketing Organization: How to Lower Waste, Increase Collaboration, and Turbocharge Performance [ebook]

Integrated marketing — possible now more than ever because of technology — is the solution to many of the challenges facing marketers today. The old established marketing models have broken-down, there’s mounting revenue pressure and scrutiny on marketing investments, and there’s a laser focus on minimizing risks and maintaining security, especially in the new era of GDPR. […]

NewsCred | October 10, 2018

Strategy What is Integrated Marketing?

NewsCred | December 7, 2018

Inspiration Why We Developed Engineering Team Values for NewsCred

Andrew Lin | December 10, 2018

Strategy Thanksgiving Lessons for Content Marketers

Ali Hart | November 13, 2018

Strategy 5 Integral Components of a New-Wave B-to-B Marketing Strategy

Adweek | November 12, 2018

Strategy Three Reasons to Focus on Integrated Marketing in 2019

Lieu Pham | November 8, 2018

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